Community News, What’s ON: Issue 89

Community News
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Purzue Interviews: William Arruda on Personal Branding
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purzueJustin Webster from Purzue sat down with William Arruda, personal branding guru, author, and founder of Reach Personal Branding, to talk about the benefits of branding yourself in the current job market. Read the interview here.

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Make Your Social Media Mark in 2013 | An Interview with William Arruda on WomenWorking.com
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wwWomenWorking.com asked personal branding guru William Arruda what we should expect to see that’s new in 2013. Read what he had to say here.

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An Interview With William Arruda in Diário Económico!
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William Arruda was in Libson recently and while he was there he did an interview with Diário Económico! It’s in Portuguese and you can read it here: “A marca pessoal é um seguro de emprego”.

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YOUNique for the iPad is coming soon!
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Reach and YOUnique are mentioned on Readz as a featured customer with the announcement of the YOUnique for iPad coming soon. Here is the link. Just scroll down and you will see the announcement!

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Walter Akana interviewed by Liz Lynch on her Smart Networking Shift Show: “Stand Out With Your Brand Story.”
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Although Personal Brand is now a mainstream idea, many people don’t know how to communicate their brand in a way that’s truly differentiating. During this Smart Networking Shift episode, Liz Lynch interviewed Walter Akana on how to stand out by sharing your Brand Story to convey your true brand DNA!

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videoBIO Interview Series: William Arruda
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William Arruda speaks with Catharine Fennell at videoBIO about the future of personal branding, the world of work and ways to stand out. View the video here.

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The Academies August Thought Leader Forum with William Arruda and Deb Dib
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William Arruda and Deb Dib, authors of Ditch. Dare. Do! talk about how to coach your clients to greater career success with a ‘ditch’ (a mindset that must be shattered), a ‘dare’ (a challenge to up their game), or a ‘do’ (a critical action that must be taken to ensure success).

Click here to listen to the recording.

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Coming Soon: Ditch. Dare. Do! by William Arruda and Deb Dib
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Ditch. Dare. Do! will be published soon. Register to be notified when it’s available!

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Personal branding is increasingly recognized as a must-have skill in every executive and employer tool kit, providing—to both employees and employers—the sense of stability, empowerment, value-creation, and recognition so critical to success in an increasingly volatile marketplace. Yet, until now, there has been no definitive guide to personal branding from these combined perspectives.

Ditch. Dare. Do!, by Personal Branding Guru William Arruda and CEO Coach Deb Dib, is the quick-start guide and deep-dive instruction manual every executive and employer needs to leverage the power of personal branding. This groundbreaking book is designed for people who are serious about building their careers, professionals who seek to align who they are with what they do and how they do it, and companies that are serious about retaining and growing the best talent.

Ditch. Dare. Do! challenges long-held assumptions and habits, daring the reader with a ‘ditch’ (a mindset that must be shattered), a ‘dare’ (a challenge to up their game), or a ‘do’ (a critical action that must be taken to ensure success). Readers who take on these challenges will advance their careers, support the corporate brand, and deliver greater value to their companies.

Acknowledging the impact of Web 2.0, texting, Twitter, and the perennial distractions of multi-tasking, Ditch. Dare. Do! is deliberately bold and brief—a series of powerful stand-alone two-page vignettes of relevant, actionable, fun and fast tips covering all aspects of personal “career branding.” Together the collection creates a comprehensive roadmap for career success and fulfillment in the new and exciting world of work.

Ditch. Dare. Do! is the definitive (and irreverent) career and corporate success guide for defining, aligning, and living the power of brand!

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Subscribe to William Arruda’s YouTube Channel!
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If you’re not already subscribed, head over to YouTube and become a subscriber to William Arruda’s YouTube channel. Please share it with your friends, associates, and clients too.

Thanks and see you there!

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