Commercial Break – MyBuilder.Com: Builder Beauty Parade


Commercial Break
By William Arruda
What can personal branders learn from TV advertisements? Take a break and take a peak.

MyBuilder.Com: Builder Beauty Parade

I love this commercial because:
It touts a service that has come about thanks to Web 2.0. We can evaluate a product, service or person based on the feedback from others and we have an opportunity to share our feedback.
This ad and YOUR personal brand: How are you sharing feedback about your brand with the people who are making decisions about you? Do you have recommendations on LinkedIN? Are you sharing your 360Reach results? Do you get testimonials after each engagement?


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